Beer trends of Q2/2023: NEIPA climbs to the top
The Pint Please is back with an interesting twist in statistics for the second quarter of 2023. This blog post will discuss the newly added beers to the Pint Please app and the shifting power dynamics among the most popular beer styles.
Most popular beer styles of the new beer releases
Over 10,000 new beers found their way into the Pint Please app between April and June, representing an expansive universe of taste and style for beer lovers worldwide. So which beer styles topped the charts among these new releases in Q2/2023? The list below shows what kind of new beers breweries introduced to the market.
Most popular styles of new beer releases of Q2/2023
| Rank | Style | Out of total | Previous rank |
| 1.⬆ | New England IPA / Hazy IPA | 7.9% | 2 |
| 2.⬇ | India Pale Ale | 7.0% | 1 |
| 3. | Sour / Wild Ale | 5.9% | 3 |
| 4. | Imperial IPA / Double IPA | 4.5% | 4 |
| 5. | Golden Ale / Blond Ale | 4.0% | 5 |
| 6.⬆ | Pilsner | 3.4% | 8 |
| 7. | American Pale Ale | 3.2% | 7 |
| 8.⬇ | Imperial Stout | 3.0% | 6 |
| 9. | Pale Lager | 2.9% | 9 |
| 10.⬆ | Session IPA | 2.6% | 13 |
The second quarter of 2023 brought a surprising shift in beer preferences with the New England IPA / Hazy IPA dethroning the traditional India Pale Ale. Notably, the Session IPA also made its way into the top 10, signalling a growing fondness for more sessionable IPAs and breweries preparing for the summer with their bit lighter beers. Pilsner and Imperial Stout switched positions between six and eight, probably for this reason.
As the list shows, no style has a 10% share of the total new beer releases. There are over 130 beer styles in Pint Please, including mixed drinks, ciders etc.
ABVs and styles
Diving deeper into the data, we’ve analyzed the average alcohol by volume (ABV) levels for the top beer styles in Q2/2023. The median ABV for NEIPAs dipped slightly to 6.2%, down by 0.3% from Q1. In contrast, traditional IPAs saw an increase in their median ABV, rising by 0.2% to match NEIPAs at 6.2%. Sour beers also saw an uptick in strength, with their median ABV increasing by 0.5% to 5.5%.
These variations in ABV levels highlight the evolving trends in beer preferences, showcasing how the beer style landscape is being shaped not just by taste, but also by strength.
P.S. Brewery, remember to register your brewery for FREE on Pint Please. Showcase your beers in all their glory to our global community of beer lovers!
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